A lot of you know that my family is pretty “crunchy“.
(Someone had to explain to me what that meant at one point in my life)
If being “crunchy” is wrong, then I don’t want to be right! Ha!
Several years ago our family started to make little changes in our home, diet, and every day living habits. My husband actually just put four snake plants in our home because the are good for air quality -as they absorb carbon dioxide and release oxygen. (I like that they only need to be watered once a month too!). Living in a major city like DFW, Texas will make you think about things like air quality. You see, once you start to research products and educate yourself on what is actually IN them it’s shocking!!!
So, from house cleaners, shampoos, soaps, deodorants, toothpaste, and even switching all our plastic containers to glass ones….it’s been a process. A process I am grateful we started and I don’t ever see our family going back to the toxic way of living we did once upon a time. Most people have an “eye opening” experience on why they start to live like this. For our family it was a bad reaction my son had to a vaccine as a child & that lead us to research what we were actually placing in our kitchen cabinets. Living a natural and wholistic lifestyle isn’t easy and it’s hard to find TRUE clean products in the grocery isle. Is it worth it to take a few extra steps to make sure I give my family the best I can? HECK YES. Are we perfect 100% of the time. HECK NO.
We are thankful for the companies that are out there fighting for the best of the best to keep our families safe and healthy!!!
ENTER ZEBRA. The only toothpaste you’ll ever need.
As a mom, I’ve spent countless hours reading labels, worrying about what my kids put in their mouths every day. Toothpaste, deodorant, even lip gloss, it all matters. I have been on the hunt for products that are safe, effective, and free from unnecessary chemicals, but for a long time, that felt impossible.
The Hidden Risks in Everyday Toothpaste
I worked in a dental office for over five years. Many products marketed as “safe” or “natural” still contain ingredients that can be harmful over time. Take SLS (Sodium Lauryl Sulfate) and other foaming agents—they may make toothpaste feel satisfying, but they can irritate gums, strip enamel, and trigger sensitivities. Even “natural” colors and flavors aren’t always safe, as they are typically petroleum derived and full of chemicals. It’s easy to overlook these tiny risks, but the truth is that these synthetic ingredients can cause harm, even in trace amounts. Over time, this exposure can impact overall health. I wanted to eliminate as many of these hidden risks as possible for myself and my family.
Why Sourcing and Transparency Matter
- Every ingredient is carefully chosen and tested for safety.
- Heavy metals are held to a strict standard of .001 PPM per serving, far below industry norms. To put it in perspective, that’s the same level you’d naturally find in many fruits and vegetables.
- I know exactly what’s going into my kids’ mouths and onto their skin, no hidden surprises, no false promises.
The Real Benefits of Switching
Since switching to ZEBRA, I have peace of mind. What’s going into my kid’s bodies is the best I can provide for them.
A Tip for Other Moms
If you’re looking for safer, more transparent products, here’s what I recommend:
- Read labels carefully—avoid foaming agents, SLS, artificial colors, and flavors.
- Look for brands that test rigorously -and share their sourcing information.
- Think beyond marketing claims—ingredients like hydroxyapatite may sound good, but not all forms are safe or effective.
Switching to ZEBRA isn’t just about cleaner products, it’s about protecting my family’s health every single day.
One of our favorite 
